About DeskRoast

DeskRoast turns an ordinary workspace into a candid, repeatable short-form video. A stranger sees the desk without knowing its owner or backstory, records a ten-second reaction, and lets brutal honesty do the rest.

Our goal is not to manufacture polished ads. It is to make a format anyone can join: film a desk, invite a blind roast, and prompt viewers to duet with their own setup. We measure success by replication—more stitches and duets, not merely more likes.